Project Matriks
Project Matriks
DURATION
Ongoing
DURATION
Ongoing
CLIENT
Project Matriks
CLIENT
Project Matriks
Content Direction
Content Direction
Community Strategy
Community Strategy
Web Development
Web Development
Partnership Development
Partnership Development
PROJECT OVERVIEW
PROJECT OVERVIEW
We were the soul identity for the implementation of this brand, building it from its start to where it has come to today.
We were the soul identity for the implementation of this brand, building it from its start to where it has come to today.


The Challenge
The Challenge
Building a mental health brand from zero with no existing audience, no identity, and no playbook, just a concept and a cause worth backing.
Building a mental health brand from zero with no existing audience, no identity, and no playbook, just a concept and a cause worth backing.






WHAT WE DID
WHAT WE DID
We built everything. The name, the visual identity, the content system, the tone of voice, the campaign strategy, and the community framework, end to end. Every post, every partnership, every brand touchpoint was directed and executed through AIMGMT. The result was a brand that hit 100k on Instagram without a single dollar in paid growth.
We built everything. The name, the visual identity, the content system, the tone of voice, the campaign strategy, and the community framework, end to end. Every post, every partnership, every brand touchpoint was directed and executed through AIMGMT. The result was a brand that hit 100k on Instagram without a single dollar in paid growth.




"Took Project Matriks from concept to 100k. Every piece of content, every campaign, every decision, they ran it. We just showed up."
"Took Project Matriks from concept to 100k. Every piece of content, every campaign, every decision, they ran it. We just showed up."
Founders
Founders
Founder, Ian Iqbal
Founder, Ian Iqbal

